Author Archives: yorstonltd

LATEST WORK// INMARSAT

As part of Saltwater Stone (see the Going Full-Service post from June) our design team was recommended to Inmarsat’s maritime marketing team to create marketing content and assets for the launch of the Fleet Xpress service. OBJECTIVE Design and produce … Continue reading

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WHAT WE THINK ABOUT WHEN WE THINK ABOUT DESIGN

When working on the launch of Saltwater Stone we were asked by the team for a few tips and advice to give to their clients to help improve their brand’s communications. Here are some thoughts on design, branding and being … Continue reading

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GOING FULL-SERVICE

Our successful collaboration with Saltwater, the leading maritime PR, marketing and advertising agency, has grown over the last couple of years and in early June Saltwater rebranded to become Saltwater Stone, a modern day full-service communications agency working in the … Continue reading

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LATEST WORK// JL AUDIO

We’ve recently finished work on launching America’s leading marine audio manufacturer, JL Audio, to European markets. The main objectives were to raise the brand’s profile throughout Europe and engage with consumers, large boat manufacturers and superyacht crew and service agents … Continue reading

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NEW TALENT

One of our clients asked for our help and lend a hand designing a logo for his daughter, an up-and-coming illustrator, who was launching her own brand called PhoMA. We were so impressed with Phoebe’s skills we asked her to … Continue reading

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AHOY HOY!

For years now we’ve worked for many a company in the leisure and commercial shipping markets; from boat builders to satellite communications to offshore oil and gas. In 2014 we were introduced to maritime industry stalwarts, Saltwater Communications, and liking … Continue reading

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THE PERSUASIVENESS OF QUALITY

Reports of the imminent demise of print are wide of the mark. Our latest studio emailer is about the printed word in a digital age and how, as we swim through an electronic deluge each day, it holds fast against … Continue reading

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HOW WE DO WHAT WE DO

Its sometimes said that clients find the whole design process a mysterious dark art so we thought a straightforward infographic would help explain how we do what we do all day. And by looking at the steps it takes to … Continue reading

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LATEST WORK// MATISSE BEAUTY

Being the shallow designers that we are, working on a project that’s all about beauty is right up our catwalk. So when Matisse Beauty Clinic came calling to help update their website and brochure for 2014 we set the sun … Continue reading

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LATEST WORK// HONEYBROOK FARM PARK

Above is our latest email newsletter about our recent work for Honeybrook Farm & Riverside Park. We were tasked with increasing the number of visitors to the park over the summer months. After discussing the client’s requirements and researching the … Continue reading

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